The music video for “Hanami” is finally online, the story written and dedicated to our official presentation at Foodex 2024, one of the largest food and beverage fairs to be held in Tokyo from March 5th to 8th, 2024.

We are proud and excited to share with you the beauty of these illustrations, its soundtrack, and an author’s tale that, albeit brief, effectively explains how love is the only miracle to believe in and the specialties that belong to every human being, to every vision, to every dream.

Yui is a young girl who grows up in the shadow of a cherry tree. She falls in love with him at night, because it is at night that the cherry tree transforms into a boy and gives her comfort, passion, respect, understanding. And freedom: everything that love should always give to a woman.

Just as every specialty in Castellino is the result of a vision and an encounter, Hanami teaches us to look at every specialty with surprise, without taking for granted the quality, the passion, the same love that we put into producing quality appetizers and olives every day.

In these flowery and dreamy garments, we introduce ourselves to our Japanese friends for the first time, creating a new connection with one of the cultures we admire most in the world, for its devotion to beauty, precision, and quality.

We are ready to surprise you again. We are ready for Foodex 2024.

Here is the tale of Hanami:

Evening is closer than she thought. Yui was as slender as those branches full of white and pink flowers she saw along the avenues of her city. Since she was a child, her father had taught her that reading was like pulling dreams out of the pages. And Yui dreamed, like girls of her age do, perhaps even more than others. Because Yui was special, everyone told her. Was being special something that could be frightening?, she wondered. Her dark and glossy hair cast the right shadows on her milky white face. Her narrow and calm eyes reassured anyone who received her gaze. Yui had admired that cherry tree at the end of the avenue for a long time. Its was a youthful appearance, and it had a wood finely woven that dressed it like those flowers hanging at their best on the crown. It is always March. But Yui is grown up now. She contemplates beauty with a different maturity. She sits at its feet, opening the book on love. But sleep is a friend of blissful minds, so Yui falls asleep and evening falls. When she wakes up, it’s deep night, but she doesn’t feel the cold that concentrates in these hours in spring. She is warmed by a tender embrace and a deep voice that continues to read her story starting from where she had left off. The tree is gone. In its place is Haruki, a boy who seems to be her same age. Yui is not afraid. Haruki is that love that came out of the pages of her book, just like dreams do, the girl thought. Her dad told her that. Every afternoon, after school, Yui goes to visit her tree, which seems to smile at her every time she sees it. In the evening, the two friends confide in each other, seek each other out, respect each other. And during the day they live the free life, the life of thoughts. Only at night do they love each other.